From Frankfurt, it is well known that the rest of the world seems closer than from other European cities. Frankfurt's Rhein-Main airport, the most important air traffic hub on the continent of Europe, is a very significant site factor for internationally operating companies in the region. In addition, as a financial metropolis and center of the vibrant Rhine-Main economic region, Frankfurt has a number of other advantages to offer. In particular, companies in the biotechnology, pharmaceutical and high-tech sectors will find a diverse network in the region, in which there is excellent interaction between research, science and industry.
Frankfurt-Höchst Industrial Park – long-standing tradition and an exciting future
A key node in this network is the Frankfurt-Höchst Industrial Park. A chemical and pharmaceutical manufacturing tradition dating back 140 years at this site of the former world-renowned Hoechst AG has created a perfect infrastructure, from which the 80 or so resident companies derive full benefit. In a remarkable success story, the resident companies, which together employ some 22 000 people at the Industrial Park, invested over EUR 1.6 billion at the site from 2000 to 2003. This is an impressive testament to the dynamism and future sustainability of the Industrial Park, which lies only a few kilometers from Frankfurt's Rhein-Main airport and, along with the airport, is the engine that drives economic development in the region.
For international pharmaceutical and biotechnology companies that want to become established in the European market, there is therefore no more suitable place than the Frankfurt-Höchst Industrial Park. To facilitate entry into the European market for Asian companies in particular, Infraserv Höchst and Digital Unit Communication Consortium Europe GmbH (DUCC) have launched a new project. The Han-Main Business Center (HMBC) in the Frankfurt-Höchst Industrial Park will offer interested companies an ideal platform for a successful start in the European market.
HMBC – successful partnership
HMBC will offer Asian companies in particular a number of advantages as they take their first steps into the European market. For example, the companies can use office and laboratory space in the Frankfurt-Höchst Industrial Park rent-free for two years. All they will have to pay is the operating costs and they will also be entitled to call on the versatile service package provided by Infraserv Höchst. This complete infrastructure package will allow the companies that move to the Industrial Park to concentrate on their core business. In addition, the companies in the Frankfurt-Höchst Industrial Park can benefit from other special advantages of the HMBC. Backed by project partners Infraserv Höchst and DUCC, the HMBC will provide advice and practical support to Asian companies in setting up their businesses.
The HMBC is a project that will operate according to strict business principles. In accordance with the jointly borne risk and jointly earned profit, Infraserv Höchst and Digital Unit Communication Consortium Europe GmbH will receive shares in the companies that locate to the Frankfurt-Höchst Industrial Park and so become true partners in their success.
Interested newcomers will gain direct and uncomplicated access to the network of companies already resident in the Industrial Park, which interact smoothly as producers and customers, manufacturers and service providers. This closeness to potential partners and customers is a real success factor – business is quite often initiated by lunchtime encounters in one of the Park's restaurants. In addition, DUCC will help the new Industrial Park residents make contact with other companies, preferably in Asia. DUCC also knows the right people to contact in regulatory agencies and institutions, politics and society, trade associations and technical committees – a valuable asset for companies that seek to establish themselves in an unfamiliar business environment. DUCC will help companies exploit market opportunities by setting up new distribution channels and making use of existing channels.
Help in overcoming language and cultural barriers
DUCC offers more than just marketing and general consulting services.The experts at this business consulting company can help overcome language barriers and cultural differences. Often, it is not just words that have to be translated. The experienced DUCC employees who speak Korean know the differences in mentality that can play an important role in business life and ensure smooth communication between potential business partners.
A dynamic site with a comprehensive service package and strong local network plus a competent, experienced partner with many contacts, including links with Asian companies – this combination is exceptionally attractive to Asian companies with their sights set on the European market. At the same time, Frankfurt – as a cosmopolitan city with international flair and multicultural structures – also has much to offer. Frankfurt is home to Germany's largest Korean community, which numbers some 6000 people. It is no wonder then that, from Frankfurt, the rest of the world seems especially close. And the closest route to suitable business partners lies via the new international Business Center at the Frankfurt-Höchst Industrial Park.
Digital Unit Communication Consortium Europe GmbH (DUCC), based in Frankfurt, offers an innovative range of services. In particular, DUCC supports Asian companies seeking access to German and other European markets, who have to find their way around in an unfamiliar business environment with a different legal framework. Differences in mentality also have to be bridged. Through the HMBC, which was set up jointly with Infraserv Höchst in Frankfurt, DUCC Europe GmbH offers a versatile platform for Asian companies that want to become established in the German market.
DUCC Europe GmbH offers high-tech companies a detailed marketing analysis, systems engineering, business consulting and legal advice – all of which are required by companies wanting to enter the German market. The company specializes in the IT sector, communications software and consumer electronics. Partners of DUCC Europe GmbH include the Steinbeis Foundation, based in Stuttgart. The Steinbeis Foundation is active in the area of technology transfer and consulting and employs more than 4000 people at over 560 transfer centers in Germany.
Infraserv Höchst in Frankfurt/Main was demerged from the former Hoechst AG, one of the world leaders in pharmaceuticals, which has become Aventis after the merger with Rhone-Póulenc. Today Infraserv Höchst is a service provider of chemical and life science locations and their service needs. Infraserv supplies companies in the processing industry with products and services in the areas of utilities, logistics, locations, facility management, environmental, security, health and authority services, disposal, technical and supply services. It has 3,700 employees and sales in 2003 totaled around € 931 Mio million.
You also find all press releases and photos of Infraserv Höchst in the internet under the following address: www.infraserv.com. In case of doubt our press-hotline, telephone +49 69/305-5413, will help you.
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